Digitisation is allowing these competitors to address client expectations, which are increasingly sophisticated, and make sure their entire operations are focused on attaining these goals.вЂќ And as they do so, it is vital to see technology as an enabler, a catalyst for innovation, and no longer a tool for support. вЂњThis,вЂќ he reports, вЂњmeans that the banks and other incumbents must take a holistic view of their digitisation and business strategies to ensure they are aligned and fit for purpose for the years and market conditions ahead. And the providers themselves are rapidly improving their operations, both cutting costs and improving processes and outcomes internally and also for the benefit of the end clients. Roy observes, for example, that the demographics of the client base are increasingly reflected in the advisors and RMs serving those clients, who are younger, more informed potentially, and more digitally savvy. It is forward-focused and constantly aiming to offer its clients better and more enduring solutions to suit the evolution of the private client markets in the region. Here in India, we have several tier1 banks ,NBFCs and other global banks for their India operations.вЂќД«ut the company is certainly not resting on its laurels. вЂњWe also have implementations in the Middle East, in Europe,вЂќ he reports, вЂњso this is a global product in itself. Roy reports that Finacle today has customers across the world, primarily in India, Singapore, Hong Kong, Indonesia, China and multiple other countries in the Southeast and East Asia regions. Finacle is the brand and the product, and Infosys is the owner, and we are forging a remarkably strong alliance with wealth market clients across regions.вЂќ вЂњAnd we are remarkably pleased with the progress to date. вЂњWe began in the wealth industry market with just one bank several years ago,вЂќ Roy begins. He вЂmetвЂ™ with Hubbis again recently to elaborate on his vision of the evolution of wealth management in the region, and how the Finacle suite of solutions not only fits the numerous needs of the industry today but is future-proofing itself by constant refinements and upgrades for the wealth markets of tomorrow. Roy leads what is today a vibrant, successful wealth practice with clients of all types, dominated by the private banks or the wealth arms of the universal banks around Asia Pacific. Roy explains that the Finacle story began with a focus solely on mainstream banking, a very large umbrella covering deposits, lending, treasury, analytics, trade finance, and in more recent years, grew into wealth management due to expanding customer needs and growing opportunity in the industry. The firmвЂ™s holistic and fully digital wealth management solution spans the needs of private banks and other wealth management organisations, from back to front, both saving money and improving processes, as well as helping the client-facing bankers and advisors become more efficient, more relevant, more proactive and therefore more productive. Abhra Roy is Head, Finacle Wealth Management Solution at Infosys Finacle, and he and the business truly believe that they are on cusp of breaking into the big league.

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